Can You Run Ads on ChatGPT?
TL;DR: Running ads on ChatGPT isn’t the future — being recommended by ChatGPT is. Traditional PPC ads don’t apply inside AI search tools like ChatGPT, Gemini, or Perplexity. Instead, these …
ai search optimisation
How to Appear in AI Search Results
TL;DR: How to Appear in AI Search Results Traditional SEO is no longer enough. AI search engines like ChatGPT, Gemini, and Perplexity now decide who gets mentioned in their answers. …
Why Is SEO Dead? And What Comes Next.
TL;DR:Traditional SEO is fading because AI search engines like ChatGPT, Gemini, and Perplexity now answer questions directly. If your business isn’t mentioned in those answers, you’re invisible. Signal Herd helps …
Is Search Engine Optimization Dead? Why Australian Businesses Must Think Beyond Blue Links
TL;DR: Traditional SEO isn’t dead—but it’s transforming. AI tools like ChatGPT, Gemini, and Perplexity don’t rank websites. They recommend trusted entities. If your brand isn’t showing up in AI-generated answers, …
Why Being Mentioned in AI Search Beats Traditional SEO
Summary: AI-powered tools like ChatGPT and Gemini are changing the way users find information. Instead of browsing through blue links, people now ask AI for direct answers. In this article, …
Signal Herd: The Future of Digital Visibility Starts Here
If you’re not being mentioned in AI search answers, you’re already behind.That’s the hard truth in a world where ChatGPT, Gemini, Claude, and Perplexity are becoming the first stop for …
AI Ranking vs Traditional SEO: Why It’s Time to Optimise for AI Search
Summary: AI-powered search tools like ChatGPT and Gemini are rewriting the rules of visibility online. In this post, we explain how AI Ranking differs from traditional SEO, why it matters …
AI Ranking vs Traditional SEO: Why Your Brand Needs to Be Mentioned in Answers, Not Just Listed in Search
Summary: Traditional SEO is no longer enough. As AI tools like ChatGPT, Gemini, and Perplexity take over how people search, your brand must evolve. In this article, we unpack the …
Answer Engine Optimisation in the Age of AI: What Every Australian Business Must Know
TL;DR Search is changing — fast. Blue links are being replaced by direct answers from AI tools like ChatGPT, Gemini, and Perplexity. If your brand isn’t showing up in these …
SEO vs AI Search: What Australian Businesses Must Know to Stay Relevant
TL;DR: SEO vs AI Search – And Why Signal Herd Is the Advantage You Can’t Afford to Miss Traditional SEO is no longer enough. AI search engines like ChatGPT, Gemini, …
Generative Engine Optimization Is the Future—And Signal Herd Is Your Strategic Advantage
TL;DR: As AI-powered tools like ChatGPT, Gemini, and Perplexity rewrite how people search online, traditional SEO is no longer enough. Today, it’s not about being “ranked”—it’s about being mentioned in …
Generative Engine Optimisation GEO: The New AI Visibility Frontier
TL;DR – The New GEO Isn’t About Maps. It’s About Mastering AI Generative Engine Optimisation (GEO) has outgrown its roots in local SEO. Today, it’s about visibility in AI search …